How You Pride, Your Way: Where to Find Pride Matchday Merch in Seattle
Pride Matchday in Seattle is showing up everywhere this summer — in neighborhood cafés, brewery coolers, tote bags slung over shoulders on Capitol Hill, and the local artwork people are carrying through the city during FIFA World Cup 2026™ celebrations.
Across Seattle, artists and small businesses are helping shape what Pride looks like during this global moment through limited-edition apparel, drink specials, collectible tins, and locally designed merchandise that celebrates visibility, creativity, and community connection.
Meet the Artists Behind the Designs
At the center of it all are artists whose work reflects the communities they’re part of. SeattleFWC26 partnered with local print partner Gorilla Print Shop to help bring Pride Matchday designs into businesses across the city while ensuring artists are directly compensated whenever their work is used.
Kelly Bjork is a queer artist whose work explores joy, tenderness, and visibility in a time when LGBTQ+ communities continue facing social and political challenges. Their designs invite people into spaces where queer identity is celebrated openly and unapologetically.
Shayla Hufana is a Filipina-American multidisciplinary designer whose work has appeared everywhere from murals and public art installations to Seattle Kraken collaborations and Times Square. Her colorful, movement-filled designs center culture, storytelling, and community connection.
Sharon Blyth-Moss brings a deeply local perspective to the collection. A longtime creative and co-owner of a community café and salon space in Seattle’s Central District, her work reflects the neighborhood spaces and everyday moments where connection happens naturally.
Where to Find Pride Matchday Merch
These GSBA members have you covered for match day! Check back for more locations to grab Pride match merchandise.
Rough & Tumble
Part sports bar, part community gathering space, Rough & Tumble has become one of Seattle’s go-to spots for women’s sports, queer community, and major match viewing events. Expect Pride Matchday energy alongside local merch and fan gatherings throughout the tournament season.
Cafe Flora, Floret, Flora Bakehouse
These Pride offerings blend food, design, and celebration in a way that feels distinctly Seattle. Alongside seasonal Pride activations, you’ll find locally inspired items and collaborations that support LGBTQ+ artists and community programming. Score Pride merch at any of their locations!
Stoup Brewing
Stoup is helping bring Pride Matchday into the brewery scene with its Pride Match Day IPA — a Seattle-crafted beer designed for watch parties, celebrations, and summer afternoons shared with community. An official watch party locale, don’t forget to bookmark their event calendar so you don’t miss a single match!
Bite Society Happy Pride Tin
For something small, joyful, and easy to share, Bite Society’s Happy Pride Tin brings a sweet touch to Pride Matchday. It’s the kind of detail that fits right into a watch party spread, a host gift, or a treat to carry into the weekend.
See The Website Here
Carry Pride Through the City
Pride Matchday comes to life through the details — what you wear, what you sip, and what you carry with you through the city.
From artist-designed hoodies and totes to brewery collaborations and neighborhood pop-ins, these pieces become part of the experience itself. Whether you’re heading to a stadium event, gathering with friends for a watch party, or spending the weekend exploring Seattle neighborhoods, every item tells a story about the artists and small businesses shaping this moment locally. Looking for more FIFA World Cup 2026™ celebrations? See their calendar here!
